Privacy Policy

This Privacy Policy explains how Broken Wake Publishing, LLC, doing business as Braxus ("Braxus," "we," "us," or "our"), collects, uses, discloses, and protects information when you visit getbraxus.com, communicate with us, become a client, or use Braxus products, dashboards, marketing tools, AI-enabled features, integrations, and related services (collectively, the "Services").

When Braxus processes information on behalf of a business client, that client may be responsible for the information and additional client privacy terms may apply.

1. Information We Collect

• Contact and account information, including name, business, email, phone number, address, login details, and preferences.
• Business and client information, including profiles, locations, websites, listings, reviews, leads, campaigns, marketing assets, CRM data, and other information provided to operate the Services.
• Connected-platform information from services you authorize, such as Meta/Facebook/Instagram, Google, advertising platforms, analytics providers, social networks, CRMs, scheduling tools, and other business systems.
• Communications, including emails, calls, chat, SMS, support requests, forms, and feedback.
• Usage and device information, such as IP address, browser and device information, referring URLs, pages viewed, approximate location derived from IP address, timestamps, cookies, and analytics events.
• Transaction information, such as invoices and subscription records. Payment card details may be processed by third-party payment providers.
• Public business information used for local search, reputation, advertising, research, and visibility services.

2. How We Use Information

• provide, configure, maintain, personalize, and support Braxus Services;
• operate local SEO, reputation, advertising, social, AI, CRM, lead capture, analytics, automation, and reporting features;
• connect and manage authorized third-party accounts;
• create reports, recommendations, business insights, and performance analysis;
• respond to inquiries and provide account, sales, scheduling, and support communications;
• process billing and subscriptions;
• send marketing communications where permitted and honor opt-out requests;
• secure our Services, prevent misuse, and comply with legal obligations; and
• improve our Services using aggregated, de-identified, or otherwise appropriately authorized information.

3. Connected Accounts and Platform Data

If you connect a Meta/Facebook/Instagram, Google, advertising, analytics, social media, CRM, or other account, Braxus may receive data made available through that platform according to the permissions you grant. We use connected-platform data to provide the features you request, such as account connection, campaign management, reporting, lead handling, performance analysis, troubleshooting, and automation.

We do not sell connected-platform data.

4. Email, SMS, and Calls

If you provide an email address or phone number, we may use it for requested communications, account notices, scheduling, customer service, lead follow-up, and marketing where permitted. Consent to receive marketing text messages is not a condition of purchase. Message and data rates may apply. You may opt out of marketing SMS by replying STOP and marketing email through the unsubscribe link or by contacting us.

Businesses using Braxus tools to contact their own leads or customers are responsible for required consent and compliance with applicable communications and privacy laws.

5. Cookies and Analytics

We may use cookies, pixels, tags, local storage, analytics tools, and similar technologies to operate the website, remember preferences, measure performance, secure accounts, understand usage, and support marketing. See our Cookie Policy for more detail.

6. How We Share Information

We may share information with service providers and subprocessors that support hosting, analytics, communications, payments, security, fulfillment, support, and infrastructure; with platforms you choose to connect; with authorized client users; with professional advisors or authorities when legally necessary; or in connection with a merger, financing, acquisition, or sale of business assets. We do not sell personal information for money.

7. Data Retention and Deletion

We retain information only as long as reasonably necessary to provide the Services, maintain business and security records, resolve disputes, enforce agreements, and meet legal obligations. You may request access, correction, or deletion of personal information by emailing [email protected]. We may need to verify your identity or authority before completing a request.

8. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information. No internet transmission or storage system can be guaranteed completely secure.

9. Children

Braxus is intended for businesses and adults and is not directed to children under 13. We do not knowingly collect personal information from children under 13 through the Services.

10. International Processing

Braxus is operated from the United States. Information may be processed in the United States and other countries where we or our service providers operate, subject to applicable law.

11. Third-Party Services

Braxus may link to or integrate with third-party websites, platforms, and applications. Their privacy practices are governed by their own policies.

12. Changes to This Policy

We may update this policy from time to time. The "Last updated" date above identifies the current version.

13. Contact Us

Braxus by Broken Wake Publishing, LLC
730 Peachtree Street NE, #570
Atlanta, GA 30308
[email protected]